See, told you the Internet was just a fad
From the nice people at ClickZ Stats:
The number of active Internet home users dipped by 0.13 percent in February in the 10 countries tracked by Nielsen/NetRatings.
Spain (-3.31 percent); the U.S. (-1.50 percent); and Germany (-0.96 percent) accounted for the dip in the number of active home users. The number of users was down 426,498 compared to January data.
I attribute this to growing frustration at the inability to find videos of lower-division sporting events.
Update: It's not just Internet usage. The cell-phone ringtone market has plateaued as well. From my e-mail inbox:
NEW YORK, March 27, 2007 – Broadcast Music, Inc. (BMI), the leading U.S. performing right organization representing more than 6.5 million musical works from more than 300,000 songwriters, composers and music publishers, today released its annual projection for U.S. ringtone sales and for the first time released a U.S. ringback tone market projection for 2007.
BMI estimates that the 2007 music ringtone market will dip to $550 million (U.S.) in retail sales, down $50 million (U.S.) from calendar year 2006. BMI pegged the market at $600 million (U.S.) in calendar year 2006; $500 million (U.S.) in 2005; $245 million (U.S.) in 2004 and $68 million (U.S.) in 2003, respectively.
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